Washington, D.C. (USA) - For the month of July, National Geographic Channel (NGC) will take viewers on a musical journey around the world, celebrating diversity and connecting viewers with other cultures. Beginning June 30, from 3 a.m. to 6 a.m. ET/midnight to 3 a.m. PT, NGC will broadcast late night programming culled from its international sister network Nat Geo Music and continue to showcase select titles via VOD. This repurposed content is the latest addition following the appointment last year of David Haslingden as CEO of both NGC and National Geographic Channel International (NGCI).

NGC’s broadcast of Nat Geo Music will encompass music videos, concerts, interviews and documentaries, with a focus on stories that make music a vehicle for a better understanding and appreciation of today’s global community. An alternative to the mainstream, Nat Geo Music is intended to be progressive and experimental, highlighting ways in which local sounds a...
Read more at: World Music Central